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Maker of the world’s most famous cinnamon rolls, Cinnabon Inc.® (Cinnabon) serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of cupcakes and other baked goods and specialty beverages. Cinnabon currently operates more than 770 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment venues, academic institutions, and military bases.
Franchisor Background
Year Established: 1985
Franchising Since: 1986
Operating Units: |
| Franchised Units: | 765 | | 99.5% | | |
| Company-Owned Units: | 4 | | 0.5% | | |
| | ______ | | _____ | | |
| Total Operating Units: | 769 | | 100% | | |
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Geographic Distribution: |
| U.S.: | 421 | | 54.7% | | In 44 States |
| Canada: | 29 | | 3.8% | | In 2 Canadian Provinces |
| International: | 319 | | 41.5% | | In 29 Foreign Countries |
| | ______ | | _____ | | |
| Total: | 769 | | 100% | | |
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North America: |
| States/Provinces with the largest number of operating units: |
| Density | Units | | | | |
Registered in Following Registration States:
Financial Requirements
Investment: |
| Minimum Net Worth: | $300K |
| Cash Investment: | $100K |
| Total Investment: | $192-317K |
| Average Total Investment: | $255K |
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Fees: |
| Initial Franchise Fee: | $30K |
| Average Franchise Fee: | $30K |
| On-Going Royalty: | 6% |
| Average Royalty: | 6% |
| Advertising Fee: | 3% |
Average Number of Employees: 6 Full-time, 0 Part-time
Space Needs (in square footage): 600-700
Preferred Sites: Regional Mall
Other Sites: Airports, Travel Plazas/venues, Entertainment outl
Encourage Conversions? Yes
Earnings Claims Provided? Yes
Listed in the SBA Registry? No
Support and Training
| International Franchise Association: | Yes |
| Canadian Franchise Association: | Yes |
| Franchisee Association/Member: | Yes, Member |
| Size of Corporate Staff: | 0 |
| Site Selection Assistance? | Yes |
| Lease Negotiation Assistance? | Yes |
| Financial Assistance? | N/A |
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Marketing Support: |
| Co-Op Advertising: | Yes |
| National Advertising: | No |
| Regional Advertising: | No |
| Local Advertising: | Yes |
| Marketing Materials: | None Specified |
| Additional Services: | None Specified |
| Other Marketing Support: | None Specified |
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On-Going Support: |
| Central Data Processing: | Not Applicable |
| Central Purchasing: | Not Applicable |
| Field Operation Evaluation: | Included in Fees |
| Field Training: | Included in Fees |
| Initial Store Opening: | Included in Fees |
| Inventory Control: | Not Applicable |
| Franchisee Newsletter: | Included in Fees |
| Regional or National Meetings: | Included in Fees |
| 800 Telephone Hotline: | Included in Fees |
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Training: |
| 1. CRT Location | 2 Weeks |
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Franchisee Qualifications
| Ranked from 1 (unimportant) to 5 (important): |
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| Financial Net Worth: | 5 |
| General Business Experience: | 5 |
| Specific Industry Experience: | 5 |
| Formal Education: | 4 |
| Psychological Profile: | 4 |
| Personal Interview(s): | 5 |
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Minority Representation
Units Owned by Minorities: |
| African-American: | 4 |
| Asian-American: | 16 |
| Hispanic: | 5 |
| Native American: | 0 |
| Other: | 16 |
| Specific Minority: | Franchise Fee Deferment, Franchise Fee Reduction, Financing Referrals, Lease Negotiations, Managerial Training, Mentoring, Growth Through Diversity |
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Terms of Contract
| Term of Initial Contract: | 20 Year(s) |
| Term of Renewal Period: | 20 Year(s) |
| Passive Ownership: | Not Allowed |
| Area Development Agreements? | Yes, for 0 Year(s) |
| Sub-Franchising Contracts? | No |
| Franchisees Allowed to Expand Within Territory? | Yes |
Expansion Plans
Projected New Units Over Next 12 months:
| U.S.: | Yes |
| Canada: | Yes |
| Overseas: | Yes |
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