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EagleRider Motorcycle Rental
 

EAGLERIDER is the world's largest motorcycle rental & tour company that specializes in Harley-Davidson motorcycles, ATVs, dirt bike, watercraft and snowmobile rentals. Why buy it when you can rent it?

Franchisor Background

Year Established:

  1992

Franchising Since:

  1997

Operating Units:

Franchised Units:71 88.8%  
Company-Owned Units:8 10%  
 ______ _____  
Total Operating Units:80 100%  
 

Geographic Distribution:

U.S.:9 36% In 11 States
Canada:3 12% In 0 Canadian Provinces
International:13 52% In 0 Foreign Countries
 ______ _____  
Total:25 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California6
2. Florida2
3. Texas4

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:

Minimum Net Worth:$225K
Cash Investment:$69.5-184K
Total Investment:$219.5-684K
Average Total Investment:$452K
 

Fees:

Initial Franchise Fee:$30K
Average Franchise Fee:$30K
On-Going Royalty:10%
Average Royalty:10%
Advertising Fee:0%

Average Number of Employees:

   2 Full-time, 2 Part-time

Space Needs (in square footage):

   3,500

Preferred Sites:

   Free-standing Building, Storefront

Other Sites:

   Industrial

Encourage Conversions?

   Yes

Earnings Claims Provided?

   No

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:No
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:31
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?Yes, Direct
 

Marketing Support:

Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Included in Fees
Central Purchasing:Included in Fees
Field Operation Evaluation:Included in Fees
Field Training:At Additional Cost
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:At Additional Cost
800 Telephone Hotline:Included in Fees
 

Training:

1. Los Angeles, CA2 Weeks
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:3
General Business Experience:2
Specific Industry Experience:4
Formal Education:2
Psychological Profile:3
Personal Interview(s):5

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   10
U.S.:Yes, All United States
Canada:Yes, All Canada
Overseas:Yes, All Tourist Destinations with 6 months or greater
 
 
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