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Elegant, traditional gifts and home decorating accessories. Merchandise ranges from printer to pictures, afghans to table linens and collectibles to seasonal giftware.
Franchisor Background
Year Established: 1984Franchising Since: 1994
Operating Units: Franchised Units: 11 84.6% Company-Owned Units: 2 15.4% ______ _____ Total Operating Units: 13 100% Geographic Distribution: U.S.: 0 0% In 0 States Canada: 13 100% In 3 Canadian Provinces International: 0 0% In 0 Foreign Countries ______ _____ Total: 13 100% North America: States/Provinces with the largest number of operating units: Density Units 1. New Brunswick 3 2. Nova Scotia 2 3. Ontario 15
Registered in Following Registration States: Financial Requirements
Investment: Minimum Net Worth: $100K Cash Investment: $75K Total Investment: $75K-100K Average Total Investment: $88K Fees: Initial Franchise Fee: $25K Average Franchise Fee: $25K On-Going Royalty: 6% Average Royalty: 6% Advertising Fee: 0.5%
Average Number of Employees: 2 Full-time, 3-5 Part-timeSpace Needs (in square footage): 2,000Preferred Sites: Regional MallOther Sites: Encourage Conversions? NoEarnings Claims Provided? NoListed in the SBA Registry? NoSupport and Training
International Franchise Association: No Canadian Franchise Association: Yes Franchisee Association/Member: Yes, Member Size of Corporate Staff: 7 Site Selection Assistance? Yes Lease Negotiation Assistance? Yes Financial Assistance? Yes, Direct Marketing Support: Co-Op Advertising: No National Advertising: No Regional Advertising: No Local Advertising: No Marketing Materials: None Specified Additional Services: None Specified Other Marketing Support: None Specified On-Going Support: Central Data Processing: Not Applicable Central Purchasing: Included in Fees Field Operation Evaluation: Not Applicable Field Training: Included in Fees Initial Store Opening: Included in Fees Inventory Control: Included in Fees Franchisee Newsletter: Not Applicable Regional or National Meetings: At Additional Cost 800 Telephone Hotline: Not Applicable Training: 1. Corporate Stores 3 Weeks
Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important): Financial Net Worth: 4 General Business Experience: 4 Specific Industry Experience: 3 Formal Education: 3 Psychological Profile: 4 Personal Interview(s): 5
Minority Representation
Units Owned by Minorities: African-American: N/A Asian-American: N/A Hispanic: N/A Native American: N/A Other: N/A Specific Minority: N/A
Terms of Contract
Term of Initial Contract: 10 Year(s) Term of Renewal Period: 5 Year(s) Passive Ownership: Allowed, But Discouraged Area Development Agreements? No Sub-Franchising Contracts? No Franchisees Allowed to Expand Within Territory? Yes
Expansion Plans
Projected New Units Over Next 12 months: 6-8
U.S.: No Canada: Yes, ON, PQ, AB Overseas: No
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