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Firespring
 

You can own a full-service marketing firm right in your community. For individuals with a strong background in sales, this is a unique opportunity. With more than 3,000 clients on five continents, Firespring provides world-class marketing, innovative website solutions and unparalleled support. The knowledge and expertise we've gained over the years will put you in a position to serve the marketing needs of small businesses, nonprofit organizations and entrepreneurs—a largely untapped $45 billion market.

Franchisor Background

Year Established:

  1992

Franchising Since:

  2009

Operating Units:

Franchised Units:1 50%  
Company-Owned Units:1 50%  
 ______ _____  
Total Operating Units:2 100%  
 

Geographic Distribution:

U.S.:2 100% In 2 States
Canada:0 0% In 0 Canadian Provinces
International:0 0% In 0 Foreign Countries
 ______ _____  
Total:2 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. Nebraska1
2. Ohio1

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:

Minimum Net Worth:$100K
Cash Investment:$46.95-179.5K
Total Investment:$46.95-179.5K
Average Total Investment:$113K
 

Fees:

Initial Franchise Fee:$37.5K
Average Franchise Fee:$37K
On-Going Royalty:3-5%
Average Royalty:4%
Advertising Fee:2%

Average Number of Employees:

   1-2 Full-time, 0 Part-time

Space Needs (in square footage):

   750

Preferred Sites:

  

Other Sites:

   Business Centers

Encourage Conversions?

   Yes

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:65
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?Yes, Indirect
 

Marketing Support:

Co-Op Advertising:No
National Advertising:Yes
Regional Advertising:No
Local Advertising:No
Marketing Materials:Brochures, Catalogs, Direct Mailers, Emails, Promotional Items
Additional Services:Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Included in Fees
Central Purchasing:At Additional Cost
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 

Training:

1. Lincoln, NE2 weeks
2. On Site3 days
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:5
Specific Industry Experience:2
Formal Education:2
Psychological Profile:2
Personal Interview(s):4

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:5 Year(s)
Term of Renewal Period:5 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?No
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   15
U.S.:Yes, All U.S.
Canada:No
Overseas:No
 
 
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