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Carlson Hotels Worldwide

Carlson Hotels is a leading global hospitality company with more than 1,060 locations in 77 countries. Its brands include Radisson®, Country Inns & Suites By Carlson℠, Park Inn®, Park Plaza® and Regent®. Carlson Hotels is part of Carlson, a global hospitality and travel company. For more information, please visit www.carlsonhotels.com

Franchisor Background

Year Established:

1938

Franchising Since:

1938

IFA Member

Operating Units:
Franchised Units:	1,018	96.2%
Company-Owned Units:	40	3.8%
	______	_____
Total Operating Units:	1,058	100%

Geographic Distribution:
U.S.:	601	56.8%	In 44 States
Canada:	40	3.8%	In 7 Canadian Provinces
International:	417	39.4%	In 75 Foreign Countries
	______	_____
Total:	1,058	100%

North America:
States/Provinces with the largest number of operating units:
Density	Units
1. Minnesota	47
2. Georgia	45
3. Wisconsin	36

Registered in Following Registration States:

Financial Requirements

Investment:
Minimum Net Worth:	$N/A
Cash Investment:	$1-20MM
Total Investment:	$3-100MM
Average Total Investment:	$51000K

Fees:
Initial Franchise Fee:	$35K-75K
Average Franchise Fee:	$50K
On-Going Royalty:	4-5%
Average Royalty:	4%
Advertising Fee:	2-2.5%

Average Number of Employees:

Varies Full-time, Varies Part-time

Space Needs (in square footage):

Varies

Preferred Sites:

Free-standing Building

Other Sites:

Encourage Conversions?

Not Applicable

Earnings Claims Provided?

Yes

Listed in the SBA Registry?

Support and Training

International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	300
Site Selection Assistance?	No
Lease Negotiation Assistance?	No
Financial Assistance?	No

Marketing Support:
Co-Op Advertising:	Yes
National Advertising:	Yes
Regional Advertising:	Yes
Local Advertising:	Yes
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified

On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	At Additional Cost
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees

Training:
1. A hotel site	varies
2. Minneapolis, MN	5 Days

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):

Financial Net Worth:	5
General Business Experience:	5
Specific Industry Experience:	5
Formal Education:	3
Psychological Profile:	3
Personal Interview(s):	4

Minority Representation

Units Owned by Minorities:
African-American:	4
Asian-American:	233
Hispanic:	3
Native American:	N/A
Other:	N/A
Specific Minority:	Equipment Financing, Franchise Fee, Financing Referrals, Mentoring

Terms of Contract

Term of Initial Contract:	15-20 Year(s)
Term of Renewal Period:	NR Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	No

Expansion Plans

Projected New Units Over Next 12 months:

U.S.:	Yes, All United States
Canada:	Yes, All Canada
Overseas:	Yes, All

Franchisor Background

Year Established:

Franchising Since:

IFA Member

Operating Units:

Geographic Distribution:

North America: