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Home Instead Senior Care

HOME INSTEAD SENIOR CARE is the world's largest, most successful, non-medical companionship and home care franchise. Entrepreneur and other leading business publications have ranked us one of the top opportunities in all of franchising. The elderly market we serve is the fastest-growing segment of the population. Services such as companionship, light housework, errands and meal preparation assist the elderly in remaining in their homes rather than being institutionalized.

Franchisor Background

Year Established:

1994

Franchising Since:

1995

IFA Member

CFA Member

Operating Units:
Franchised Units:	910	99.9%
Company-Owned Units:	1	0.1%
	______	_____
Total Operating Units:	911	100%

Geographic Distribution:
U.S.:	703	78.6%	In 49 States
Canada:	10	1.1%	In 3 Canadian Provinces
International:	181	20.2%	In 0 Foreign Countries
	______	_____
Total:	894	100%

North America:
States/Provinces with the largest number of operating units:
Density	Units
1. California	53
2. Florida	27
3. Texas	24

Registered in Following Registration States:

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth:	$Varies
Cash Investment:	$95-105K
Total Investment:	$50.1-63.6K
Average Total Investment:	$57K

Fees:
Initial Franchise Fee:	$39K
Average Franchise Fee:	$39K
On-Going Royalty:	5%
Average Royalty:	5%
Advertising Fee:	0%

Average Number of Employees:

2 Full-time, 45 Part-time

Space Needs (in square footage):

500-700

Preferred Sites:

Other Sites:

Industrial/Office

Encourage Conversions?

Yes

Earnings Claims Provided?

Listed in the SBA Registry?

Support and Training

International Franchise Association:	Yes
Canadian Franchise Association:	Yes
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	65
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	No
Financial Assistance?	No

Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified

On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees

Training:
1. Corporate Headquarters	1 Week
2. Field Visit Franchise Office	3 Days

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):

Financial Net Worth:	4
General Business Experience:	3
Specific Industry Experience:	1
Formal Education:	3
Psychological Profile:	1
Personal Interview(s):	5

Minority Representation

Units Owned by Minorities:
African-American:	17
Asian-American:	22
Hispanic:	9
Native American:	0
Other:	6
Specific Minority:	Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes

Expansion Plans

Projected New Units Over Next 12 months:

U.S.:	Yes, All United States
Canada:	Yes, All Canada
Overseas:	Yes, All Countries

Franchisor Background

Year Established:

Franchising Since:

IFA Member

CFA Member

Operating Units:

Geographic Distribution:

North America: