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Ramada Franchise Systems

RAMADA is proud to have nearly 900 properties in the United States and Canada. The RAMADA brand was created in Flagstaff, AZ in 1954. In 1990, the brand was acquired by Cendant Corporation, formerly HFS Inc. RAMADA FRANCHISE SYSTEMS is a subsidiary of Cendant Corporation (NYSE: CD).

Franchisor Background

Year Established:

1954

Franchising Since:

1990

IFA Member

Operating Units:
Franchised Units:	871	100%
Company-Owned Units:	0	0%
	______	_____
Total Operating Units:	871	100%

Geographic Distribution:
U.S.:	802	92.1%	In 48 States
Canada:	69	7.9%	In 8 Canadian Provinces
International:	0	0%	In 0 Foreign Countries
	______	_____
Total:	871	100%

North America:
States/Provinces with the largest number of operating units:
Density	Units
1. California	90
2. Florida	67
3. Texas	64

Registered in Following Registration States:

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth:	$NA
Cash Investment:	$384K-8.3MM
Total Investment:	$200-11,400K
Average Total Investment:	$5800K

Fees:
Initial Franchise Fee:	$35Kor $350/RM
Average Franchise Fee:	$35K
On-Going Royalty:	4%
Average Royalty:	4%
Advertising Fee:	4.5%

Average Number of Employees:

75% Full-time, 25% Part-time

Space Needs (in square footage):

18.-2.4 Acres

Preferred Sites:

Free-standing Building

Other Sites:

Encourage Conversions?

Yes

Earnings Claims Provided?

Yes

Listed in the SBA Registry?

Support and Training

International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	N/A
Site Selection Assistance?	No
Lease Negotiation Assistance?	No
Financial Assistance?	Yes, Direct

Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified

On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Not Applicable
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	At Additional Cost
800 Telephone Hotline:	Included in Fees

Training:
1. On-Site Property Opening/Training	3-6 Days

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):

Financial Net Worth:	3
General Business Experience:	2
Specific Industry Experience:	4
Formal Education:	1
Psychological Profile:	1
Personal Interview(s):	5

Minority Representation

Units Owned by Minorities:
African-American:	N/A
Asian-American:	N/A
Hispanic:	N/A
Native American:	N/A
Other:	N/A
Specific Minority:	Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:	15-20 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	No

Expansion Plans

Projected New Units Over Next 12 months:

U.S.:	Yes, All United States
Canada:	Yes, All Canada
Overseas:	No

Franchisor Background

Year Established:

Franchising Since:

IFA Member

Operating Units:

Geographic Distribution:

North America: