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Wienerschnitzel / Tastee Freez
 

WIENERSCHNITZEL is the world's largest quick service hot dog restaurant chain with over 350 locations selling 90 million hot dogs annually. Wienerschnitzel new franchise licenses are available in most areas of CA, OR, WA, AZ, NV, NM, UT and TX. Other Western states will be considered for development, if the prospective franchisee has a market development plan approved by Galardi Group Franchise. Other geographical areas in which Wienerschnitzel has an existing presence will be considered on a case by case basis.

Franchisor Background

Year Established:

  1961

Franchising Since:

  1965

IFA Member



Operating Units:

Franchised Units:371 100%  
Company-Owned Units:0 0%  
 ______ _____  
Total Operating Units:371 100%  
 

Geographic Distribution:

U.S.:370 99.7% In 11 States
Canada:0 0% In 0 Canadian Provinces
International:1 0.3% In 1 Foreign Countries
 ______ _____  
Total:371 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California228
2. Texas51
3. Arizona14

Registered in Following Registration States:

   California, Illinois, Oregon, Washington

Financial Requirements

Investment:

Minimum Net Worth:$1MM
Cash Investment:$100K
Total Investment:$135K-1.2MM
Average Total Investment:$668K
 

Fees:

Initial Franchise Fee:$32K
Average Franchise Fee:$32K
On-Going Royalty:5%
Average Royalty:4%
Advertising Fee:3-5%

Average Number of Employees:

   1-3 Full-time, 15-30 Part-time

Space Needs (in square footage):

   20,000

Preferred Sites:

   Free-standing Building

Other Sites:

  

Encourage Conversions?

   Yes

Earnings Claims Provided?

   No

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff:48
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?No
 

Marketing Support:

Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:Yes
Local Advertising:Yes
Marketing Materials:Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Promotional Items, Radio Ads, Television Ads, Videos
Additional Services:Grand Opening, In-house Marketing, Marketing Research, Newsletter, Press Releases
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Included in Fees
Central Purchasing:Included in Fees
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 

Training:

 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:3
Specific Industry Experience:3
Formal Education:2
Psychological Profile:1
Personal Interview(s):4

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:20 Year(s)
Term of Renewal Period:1-20 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?No
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   20
U.S.:Yes, SW, W, NW
Canada:No
Overseas:No
 
 
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