2015

Marilyn Monroe was one of the most beautiful women in history. From her girl-next-door approachable beauty, to her glamorous inspirations in photos and movies, her legend endures around the world. It is that legend that inspired Marilyn Monroe Spas. In our spas, Glamour Rooms and locations, the atmosphere is decidedly vibrant, playful and social. Whether you’re in need of a quick nail touch-up, last-minute glamour blowout, a refreshing facial or blissful body treatment, Marilyn Monroe Spas will make you feel wonderful.

Year	Franchised	Change	Company-Owned	Change	Total	Change
2013	0	--	2	--	2	--

Investment Required

The initial fee to purchase a Marilyn Monroe Spas franchise is $35,000. Marilyn Monroe Spas provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.

Item	Established Low Range	Established High Range
Initial Franchise Fee	$35,000	$35,000
Training Expenses	$1,250	$3,450
Start-Up Advertising and Promotions Expense	$9,000	$14,500
Site Selection and Lease Negotiation Assistance Fee	$0	$5,275
Lease, Security Deposit, and Utility Deposits and Fees	$5,500	$21,000
Design and Construction Coordination and Turnkey Development Fees	$0	$50,000
Leasehold Improvements	$100,200	$187,000
Furniture, Fixtures, Equipment, and Millwork	$38,000	$45,000
Signage	$9,000	$15,000
Initial Inventory	$15,500	$20,500
Miscellaneous Pre-Opening Costs	$22,600	$37,500
Computer System, Technology Equipment, and POS System	$15,000	$19,000
Operating Supplies and Equipment	$7,500	$10,000
Business Licenses and Legal and Accounting Fees	$600	$3,500
Insurance	$250	$2,500
Additional Funds (3-6 months)	$40,000	$75,000
Total Initial Investment	$299,400	$544,225

Ongoing Expenses

Marilyn Monroe Spas franchisees are responsible for a weekly royalty fee of 8% of gross revenue and a weekly local advertising requirement fee of 1% of gross revenue. Other fees include a successor franchise fee of $7,500, among others.

What You Get: Training and Support

Marilyn Monroe Spas provides training for up to two people. Training will be located in Orlando, Florida and will last approximately three to five days. Topics covered will include brand standards, school visits, liabilities, and merchandising. Marilyn Monroe Spas will continue to offer ongoing advice and guidance regarding the daily operations of the franchise, as well as offer additional training when needed.

Territory

Marilyn Monroe Spas does not grant exclusive territories.

Note: The tables and information regarding the number of operating units, investment required, ongoing expenses, training and territory grants were taken from the company's 2014 FDD.