Drama Kids International
- Drama Kids International, Inc.
525-K East Market St., # 250
Leesburg, VA 21076
-
(866) 809-1055
/
(410) 480-2015 x 31
- (703) 737-6991 (Fax)
DRAMA KIDS and its international affiliates, Helen O'Grady Drama Academy, is the largest after-school drama program in the world, with over 45,000 children currently enrolled. Our award-winning drama curriculum uses a wide variety of fun and creative drama activities that are new each week. We teach skills that are not being taught in most schools today, skills critical for ongoing success in life. Franchise owners enjoy a home-based office and a flexible lifestyle. Drama experience is NOT required.
Franchisor Background
Year Established: 1979
Franchising Since: 1989
Operating Units
| Franchised Units |
192 |
100.0% |
| Company-Owned Units |
0 |
0.0% |
| Total Operating Units |
192 |
100% |
Geographic Distribution
| USA |
45 |
100.0% |
In 17 States
|
| Canada |
0 |
0.0% |
In 0 Provinces
|
| International |
0 |
0.0% |
In 0 Foreign Countries
|
| Total |
45 |
100% |
|
Multi-Unit Operators
| Multi-Unit Operators |
N/A |
| Franchises Owned by Multi-Unit Operators |
N/A |
North American Unit Density
Registered in the following Registration States
California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia
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Support and Training
General Information
| IFA Member |
Yes |
| CFA Member |
No |
| Franchisee Association? |
Yes, is a member |
| Size of Corporate Staff |
6 |
Site Selection
Assistance |
Yes |
| Lease Negotiation Assistance |
Yes |
| Financial Assistance |
No |
Marketing Support
| Co-Op Advertising |
Yes |
| National Advertising |
Yes |
| Regional Advertising |
Yes |
| Local Advertising |
Yes |
| Marketing Materials |
Ad Slicks, Brochures, Catalogs, Coupons/Rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
|
| Other Marketing Support |
Marketing training |
Ongoing Support
| Central Data Processing |
N/A |
| Central Purchasing |
N/A |
| Field Operation Evaluation |
Included |
| Field Training |
Included |
| Initial Store Opening |
Included |
| Inventory Control |
Included |
| Franchisee Newsletter |
Included |
| Regional or National Meetings |
Included |
| 800 Telephone Hotline |
Included |
Training
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Financial Requirements
Investment
| Minimum Net Worth |
$50K |
| Cash Investment |
$17-52K |
| Total Investment |
$19-58K |
| Average Total Investment |
$39K |
Fees
| Initial Franchise Fee |
$15-39K |
| Average Franchise Fee |
$28K |
| On-Going Royalty |
6-11% |
| Average Royalty |
10% |
| Advertising Fee |
1% |
Site Information and Requirements
| Average Number of Full-Time Employees |
1 |
| Average Number of Part-Time Employees |
2 |
| Space Needs (in square feet) |
N/A
|
| Preferred Site Types |
Home-Based
|
| Other Site Types Allowed |
Classes held at schools and community locations |
| Encourages Conversions |
N/A |
| Item 19 (Earnings Claim) Provided? |
Yes |
| Listed in the SBA Registry? |
No |
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Franchisee Qualifications
| Financial Net Worth |
3 |
| General Business Experience |
3 |
| Specific Industry Experience |
1 |
| Formal Education |
4 |
| Psychological Profile |
3 |
| Personal Interviews |
5 |
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Terms of Contract
| Term of Initial Contract |
7 |
| Term of Renewal Period |
7 |
| Passive Ownership? |
Allowed |
Area Development
Agreements? |
No
|
Sub-Franchisor
Contracts? |
No |
| Franchisees Allowed to Expand Within Territory? |
No |
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Expansion Plans
| Projected New Units Over Next 12 Months |
15 |
| USA |
Yes, All United States |
| Canada |
No |
| Overseas |
No |
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Request Information for Drama Kids International
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