Wok Box takes a different stance compared to competition when it comes to franchising; we provide franchisees with a foundation of support in addition to a superior product. Wok Box’s goals are to see our franchisees running their businesses successfully, as well as to witness the Wok Box brand spreading across the globe. Wok Box Fresh Asian Kitchen is a brand that offers franchisees a sound model of operation with comprehensive support. Our extensive restaurant operation experience has laid the groundwork for building a successful system that caters to both the businessman as well as the customer.
| Year | Franchised | Change | Company-Owned | Change | Total | Change |
|---|---|---|---|---|---|---|
| 2012 | 1 | -- | 0 | -- | 1 | -- |
| 2011 | 0 | -- | 0 | -- | 0 | -- |
| 2010 | 0 | -- | 0 | -- | 0 | -- |
The initial franchise fee for a Wok Box franchise is $25,000. Wok Box provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.
| Item | Established Low Range | Established High Range |
|---|---|---|
| Initial Franchise Fee | $25,000 | $25,000 |
| Site Review Fee | $1,000 | $1,000 |
| Training Expenses | $1,500 | $5,000 |
| Real Property | $5,000 | $30,000 |
| Equipment, Fixtures, Other Fixed Assets, Construction, Remodeling, Leasehold Improvements and Decorating Costs | $135,000 | $325,000 |
| Inventory to Begin Operating | $2,500 | $10,000 |
| Security Deposits, Utility Deposits, Business Licenses and Other Prepaid Expenses | $1,000 | $5,000 |
| Marketing | $5,500 | $10,000 |
| Additional Training | $0 | $1,500 |
| Insurance | $200 | $700 |
| Legal & Accounting Fees | $500 | $3,000 |
| Additional Funds (3 months) | $2,500 | $10,000 |
| Total Initial Investment | $179,700 | $426,200 |
Wok Box franchisees pay weekly royalty fees equal to 6% of gross revenues. Franchisees also contribute a weekly marketing fee equal to 3% of gross revenues, as well as occasional local marketing fees.
Wok Box's initial training program consists of up to 30 hours of classroom training, covering such topics as Wok Box objectives, product orientation, operations, computer systems, and marketing and advertising. The program also involves over 70 combined hours of on-the-job training in each of these fields. The initial training program is held several times each year in Seattle, WA, or at the new franchisee's outlet. Wok Box may also provide additional training courses and programs throughout the year.
Wok Box does not grant exclusive territories.
Note: The tables and information regarding the number of operating units, investment required, ongoing expenses, training and territory grants were taken from the company's 2013 FDD.