Decor&You

  • Decor&You
900 Main St. S., Bldg. #2
Southbury, CT 06488-22
  • (800) 477-3326 / (203) 405-2131
  • (203) 264-5095 (Fax)

Decor&You offers exciting opportunities in the growing $200 billion dollar home furnishings industry. We are primarily looking for managing partners to develop decorating firms staffed by teams of certified professional decorators who provide interior decorating services to clients. Our decorators have the advantage of our proven proprietary Styleprint™ Design System, quality vendor manufacturer partnerships, and C.I.D.I. certified Professional Education Programs. In addition, our state of the art computerized sampling and presentation system, window treatment design tools, and more save decorators' time.

Franchisor Background

Year Established: 1998

Franchising Since: 1998

Operating Units

Franchised Units 33 100.0%
Company-Owned Units 0 0.0%
Total Operating Units 33 100%

Geographic Distribution

USA 34 100.0% In 29 States
Canada 0 0.0% In 0 Provinces
International 0 0.0% In 0 Foreign Countries
Total 34 100%

Multi-Unit Operators

Multi-Unit Operators N/A
Franchises Owned by Multi-Unit Operators N/A

North American Unit Density

Density Units
Colorado 12
New Jersey 8
Virginia 2

Registered in the following Registration States

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, Rhode Island, South Dakota, Virginia, Washington, Wisconsin

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Support and Training

General Information

IFA Member Yes
CFA Member No
Franchisee Association? No
Size of Corporate Staff 5
Site Selection
Assistance
No
Lease Negotiation Assistance No
Financial Assistance Yes, Indirect

Marketing Support

Co-Op Advertising Yes
National Advertising No
Regional Advertising No
Local Advertising No
Marketing Materials Ad Slicks, Brochures, Catalogs, Coupons/Rebates, Direct Mailers, Promotional Items, Radio Ads
Additional Services: Grand Opening, In-House Marketing, Marketing Research, Online Extranet, Press Releases
Other Marketing Support Email templates and newsletters, CRM tools, event kits, online style guide.

Ongoing Support

Central Data Processing N/A
Central Purchasing N/A
Field Operation Evaluation Included
Field Training Included
Initial Store Opening N/A
Inventory Control N/A
Franchisee Newsletter Included
Regional or National Meetings Included
800 Telephone Hotline Included

Training

Home Office 6 Weeks +
Southbury CT DPEC Center 5 Days
Ongoing virtual conferences every 12-18 months
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Financial Requirements

Investment

Minimum Net Worth $100K
Cash Investment $50K
Total Investment $50K
Average Total Investment $50K

Fees

Initial Franchise Fee $25K
Average Franchise Fee $25K
On-Going Royalty 10%
Average Royalty 10%
Advertising Fee 3%

Site Information and Requirements

Average Number of Full-Time Employees 0
Average Number of Part-Time Employees 0
Space Needs (in square feet) 0
Preferred Site Types N/A
Encourages Conversions Yes
Item 19 (Earnings Claim) Provided? Yes
Listed in the SBA Registry? No
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Franchisee Qualifications

Financial Net Worth 4
General Business Experience 4
Specific Industry Experience 2
Formal Education 2
Psychological Profile 4
Personal Interviews 4
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Terms of Contract

Term of Initial Contract 10
Term of Renewal Period 10
Passive Ownership? Allowed, but discouraged
Area Development
Agreements?
Yes, for 8 years
Sub-Franchisor
Contracts?
No
Franchisees Allowed to Expand Within Territory? Yes
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Expansion Plans

Projected New Units Over Next 12 Months 50
USA Yes, All United States
Canada Yes
Overseas No
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Request Information for Decor&You

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