Motel 6


  • G6 Hospitality LLC
4001 International Pkwy.
Carrollton, TX 75007
  • (888) 842-2942 / (972) 360-2547
  • (972) 360-5567 (Fax)

Motel 6 offers the lowest price of any national chain at more than 1,100 company-owned and franchised locations throughout the United States and Canada. The tagline “We’ll leave the light on for you®” has given the chain the highest brand recognition in the economy lodging segment. Motel 6 offers standard amenities like Wi-Fi Internet access, free local calls, free morning coffee and expanded cable channel line-up. Most locations offer swimming pools and guest laundry facilities. Motel 6 is managed and operated by G6Hospitality LLC. For more information, visit

G6 Hospitality LLC owns, operates and franchises over 1,100 economy lodging locations under the iconic Motel 6 brand and the extended stay Studio 6 brand. Headquartered in Dallas (Carrollton), Texas. For more information visit

Franchisor Background

Year Established: 1962

Franchising Since: 1996

Operating Units

Franchised Units 621 53.7%
Company-Owned Units 535 46.3%
Total Operating Units 1,156 100%

Geographic Distribution

USA 833 98.2% In 49 States
Canada 15 1.8% In 1 Provinces
International 0 0.0% In 0 Foreign Countries
Total 848 100%

Multi-Unit Operators

Multi-Unit Operators N/A
Franchises Owned by Multi-Unit Operators N/A

North American Unit Density

Density Units
California 188
Texas 137
Arizona 48

Registered in the following Registration States

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia

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Support and Training

General Information

IFA Member Yes
CFA Member Yes
Franchisee Association? Yes, is a member
Size of Corporate Staff 450
Site Selection
Lease Negotiation Assistance No
Financial Assistance No

Marketing Support

Co-Op Advertising Yes
National Advertising Yes
Regional Advertising Yes
Local Advertising No
Additional Services: Online Extranet
Other Marketing Support Owner's Orientation, Marketing Handbook

Ongoing Support

Central Data Processing Included
Central Purchasing Yes, at additional cost
Field Operation Evaluation Included
Field Training Yes, at additional cost
Initial Store Opening Yes, at additional cost
Inventory Control N/A
Franchisee Newsletter N/A
Regional or National Meetings Yes, at additional cost
800 Telephone Hotline Included


Manager Training Dallas, TX 7 business Days
Carrollton, TX for Owner's Orientation 2 Days
On-Site Opening Training; Computer Trainings 1-3 Days; 2 Days
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Financial Requirements


Minimum Net Worth $1.5MM
Cash Investment $100-500K
Total Investment $1.9-2.3MM
Average Total Investment $2.1MM


Initial Franchise Fee $25K
Average Franchise Fee $25K
On-Going Royalty 4%
Average Royalty 4%
Advertising Fee 3.50%

Site Information and Requirements

Average Number of Full-Time Employees 2-4
Average Number of Part-Time Employees 4-10
Space Needs (in square feet) 1.5 Acres
Preferred Site Types Free Standing Building
Encourages Conversions Yes
Item 19 (Earnings Claim) Provided? Yes
Listed in the SBA Registry? No
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Franchisee Qualifications

Financial Net Worth 4
General Business Experience 4
Specific Industry Experience 1
Formal Education 1
Psychological Profile 1
Personal Interviews 3
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Terms of Contract

Term of Initial Contract N/A
Term of Renewal Period 10
Passive Ownership? Allowed, but discouraged
Area Development
Franchisees Allowed to Expand Within Territory? Yes
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Expansion Plans

Projected New Units Over Next 12 Months 55
USA Yes, All United States
Canada Yes, All Canada
Overseas No
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Request Information for Motel 6

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