Maid-Rite
2951 86th St.
Des Moines, IA 50322
-
866
/
(515) 276-5448
- (515) 276-5449 (Fax)
Maid-Rite Sandwich Shoppes were founded in 1926 in Iowa. We are famous for our fresh ground beef loose meat sandwiches, seasoned to perfection and served on a warm bun. Our menu also includes Broaster Chicken, Blue Bunny Ice Cream, Godfather's Pizza, and Seattle's Best Coffee. We are an affordable franchise choice that provides franchisee assistance for a turn-key restaurant. We have a training school for franchisees to assist in learning all aspects of restaurant operations and customer service.
Franchisor Background
Year Established: 1926
Franchising Since: 1928
Operating Units
| Franchised Units |
85 |
97.7% |
| Company-Owned Units |
2 |
2.3% |
| Total Operating Units |
87 |
100% |
Geographic Distribution
| USA |
87 |
100.0% |
In 10 States
|
| Canada |
0 |
0.0% |
In 0 Provinces
|
| International |
0 |
0.0% |
In 0 Foreign Countries
|
| Total |
87 |
100% |
|
Multi-Unit Operators
| Multi-Unit Operators |
N/A |
| Franchises Owned by Multi-Unit Operators |
N/A |
North American Unit Density
| Density |
Units |
| Iowa |
39 |
| Illinois |
17 |
| Missouri |
10 |
Registered in the following Registration States
(not registered in any registration states)
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Support and Training
General Information
| IFA Member |
Yes |
| CFA Member |
No |
| Franchisee Association? |
No |
| Size of Corporate Staff |
40 |
Site Selection
Assistance |
Yes |
| Lease Negotiation Assistance |
Yes |
| Financial Assistance |
No |
Marketing Support
| Co-Op Advertising |
No |
| National Advertising |
No |
| Regional Advertising |
Yes |
| Local Advertising |
Yes |
| Marketing Materials |
Ad Slicks, Brochures, Catalogs, Coupons/Rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
|
Ongoing Support
| Central Data Processing |
N/A |
| Central Purchasing |
Included |
| Field Operation Evaluation |
Included |
| Field Training |
Included |
| Initial Store Opening |
Included |
| Inventory Control |
Included |
| Franchisee Newsletter |
Included |
| Regional or National Meetings |
Included |
| 800 Telephone Hotline |
Included |
Training
| On-Site Opening Assistance |
1-3 Weeks |
| Owner |
1-2 Weeks |
| Manager |
1-4 Weeks |
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Financial Requirements
Investment
| Minimum Net Worth |
$250K |
| Cash Investment |
$50-100K |
| Total Investment |
$40-80K |
| Average Total Investment |
$60K |
Fees
| Initial Franchise Fee |
$35K |
| Average Franchise Fee |
$35K |
| On-Going Royalty |
4% |
| Average Royalty |
4% |
| Advertising Fee |
3% |
Site Information and Requirements
| Average Number of Full-Time Employees |
2 |
| Average Number of Part-Time Employees |
10 |
| Space Needs (in square feet) |
600-1,800 square feet
|
| Preferred Site Types |
N/A
|
| Other Site Types Allowed |
Leased Retail End Cap Sites, Companion Stores and |
| Encourages Conversions |
N/A |
| Item 19 (Earnings Claim) Provided? |
No |
| Listed in the SBA Registry? |
No |
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Franchisee Qualifications
| Financial Net Worth |
4 |
| General Business Experience |
4 |
| Specific Industry Experience |
3 |
| Formal Education |
3 |
| Psychological Profile |
3 |
| Personal Interviews |
5 |
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Terms of Contract
| Term of Initial Contract |
10 |
| Term of Renewal Period |
Two 10 Additional Term |
| Passive Ownership? |
Allowed, but discouraged |
Area Development
Agreements? |
Yes, for 0 years
|
Sub-Franchisor
Contracts? |
Yes |
| Franchisees Allowed to Expand Within Territory? |
Yes |
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Expansion Plans
| Projected New Units Over Next 12 Months |
24 |
| USA |
Yes, Midwest, FL, CA, CO, NV, AZ, TX |
| Canada |
No |
| Overseas |
No |
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