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Home >> Lodging >> Lodging
 Choice Hotels International 10750 Columbia Pike Silver Spring, MD 20901-4427 |
Submit an online form to receive information from Choice Hotels International.
|
Business Description
Choice Hotels® is a leading hotel franchisor with over 65 years experience in developing brand concepts and services that are designed to optimize hotel performance. Our single focus is on the return on investment for our owners and growing our brands strategically. Brand concepts include Comfort Inn®, Comfort Suites®, Quality®, Sleep Inn®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge®, Rodeway Inn® and our new hotel membership program, Ascend Collection®. We offer brands for conversion and new build opportunities. * Source of operating units data - applicable Franchise Disclosure Document dated April 1, 2010: Your fees/terms may fall outside the ranges listed. Please contact Choice Hotels at (800)547.0007 to receive the latest Franchise Disclosure Document for the brands that you are interested in or visit choicehotelsfranchise.com for more details.
Franchisor Background
Year Established: 1940
Franchising Since: 1940
North America:
States/Provinces with the largest number of operating units:
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia
Financial Requirements
Average Number of Employees: Varies Full-time, Varies Part-time
Space Needs (in square footage): Varies
Preferred Sites: Free-standing Building
Other Sites: New Construction Sites
Encourage Conversions? Yes
Earnings Claims Provided?: Yes
Choice Hotels® is a leading hotel franchisor with over 65 years experience in developing brand concepts and services that are designed to optimize hotel performance. Our single focus is on the return on investment for our owners and growing our brands strategically. Brand concepts include Comfort Inn®, Comfort Suites®, Quality®, Sleep Inn®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, Econo Lodge®, Rodeway Inn® and our new hotel membership program, Ascend Collection®. We offer brands for conversion and new build opportunities. * Source of operating units data - applicable Franchise Disclosure Document dated April 1, 2010: Your fees/terms may fall outside the ranges listed. Please contact Choice Hotels at (800)547.0007 to receive the latest Franchise Disclosure Document for the brands that you are interested in or visit choicehotelsfranchise.com for more details.
Franchisor Background
Year Established: 1940
Franchising Since: 1940
| Operating Units: | |||||||||||||||||||||||||||||||
Franchised Units: | 6,032 | 100% | | ||||||||||||||||||||||||||||
| Company-Owned Units: | 3 | 0% | |||||||||||||||||||||||||||||
Total Operating Units: | 6,035 | 100.0% | |||||||||||||||||||||||||||||
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States/Provinces with the largest number of operating units:
| Density | Units |
| 1. California | 370 |
| 2. Florida | 257 |
| 3. Texas | 395 |
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia
Financial Requirements
| Investment: | |
| Minimum Net Worth: | $Varies |
| Cash Investment: | $20-30% Costs |
| Total Investment: | $2.3-14.6M |
| Average Total Investment: | $8450K |
| Fees: | |
| Initial Franchise Fee: | $10-60K |
| Average Franchise Fee: | $0K |
| On-Going Royalty: | 4.25-5.65% |
| Average Royalty: | 0% |
| Advertising Fee: | 2.5-3.85% |
Space Needs (in square footage): Varies
Preferred Sites: Free-standing Building
Other Sites: New Construction Sites
Encourage Conversions? Yes
Earnings Claims Provided?: Yes
| Franchisee Qualifications | |||||||||
Ranked from 1 (unimportant) to 5 (important): | |||||||||
| Financial Net Worth: | 4 | ||||||||
| General Business Experience: | 4 | ||||||||
| Specific Industry Experience: | 4 | ||||||||
| Formal Education: | 2 | ||||||||
| Psychological Profile: | 1 | ||||||||
| Personal Interview(s): | 1 | ||||||||
| Terms of Contract | |||||||||
| Term of Initial Contract: | 20 Year(s) | ||||||||
| Term of Renewal Period: | NA Year(s) | ||||||||
| Passive Ownership: | Allowed | ||||||||
| Area Development Agreements? | No | ||||||||
| Sub-Franchising Contracts? | No | ||||||||
| Franchisees Allowed to Expand Within Territory? | No | ||||||||
| Support and Training | |||||||||
| International Franchise Association: | Yes | ||||||||
| Canadian Franchise Association: | No | ||||||||
| Franchisee Association/Member: | Yes, Member | ||||||||
| Size of Corporate Staff: | 1556 | ||||||||
| Site Selection Assistance? | Yes | ||||||||
| Lease Negotiation Assistance? | Yes | ||||||||
| Financial Assistance? | Yes, Indirect | ||||||||
| Marketing Support: | |||||||||
| Co-Op Advertising: | Yes | ||||||||
| National Advertising: | Yes | ||||||||
| Regional Advertising: | Yes | ||||||||
| Local Advertising: | Yes | ||||||||
| Marketing Materials: | None Specified | ||||||||
| Additional Services: | None Specified | ||||||||
| Other Marketing Support: | None Specified | ||||||||
| On-Going Support: | |||||||||
| Central Data Processing: | Included in Fees | ||||||||
| Central Purchasing: | Included in Fees | ||||||||
| Field Operation Evaluation: | Included in Fees | ||||||||
| Field Training: | Included in Fees | ||||||||
| Initial Store Opening: | Not Applicable | ||||||||
| Inventory Control: | Included in Fees | ||||||||
| Franchisee Newsletter: | Included in Fees | ||||||||
| Regional or National Meetings: | At Additional Cost | ||||||||
| 800 Telephone Hotline: | Included in Fees | ||||||||
| Training: | |||||||||
| Expansion Plans | |||||||||
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Submit an online form to receive information from Choice Hotels International.
|
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