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Decor&You
 

Decor&You offers franchisees a proven success system of outstanding tools, technology, training and support. Whether your passion is pioneering a new region, developing a team of marketer manager franchisees, building a team of certified decorating professionals, or helping clients realize their decorating dreams, Decor&You has the right fit for you. Call 800-477-3326 x 2131 today for more information.

Franchisor Background

Year Established:

  1994

Franchising Since:

  1998

IFA Member



Operating Units:

Franchised Units:126 100%  
Company-Owned Units:0 0%  
 ______ _____  
Total Operating Units:126 100%  
 

Geographic Distribution:

U.S.:126 100% In 29 States
Canada:0 0% In 0 Canadian Provinces
International:0 0% In 0 Foreign Countries
 ______ _____  
Total:126 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. Virginia35
2. New Jersey34
3. Colorado22

Registered in Following Registration States:

   California, Illinois, Washington

Financial Requirements

Investment:

Minimum Net Worth:$100K
Cash Investment:$50K
Total Investment:$50-250K
Average Total Investment:$150K
 

Fees:

Initial Franchise Fee:$25K
Average Franchise Fee:$0K
On-Going Royalty:10%
Average Royalty:10%
Advertising Fee:3%

Average Number of Employees:

   2 Full-time, 0 Part-time

Space Needs (in square footage):

   0

Preferred Sites:

  

Other Sites:

  

Encourage Conversions?

   Not Applicable

Earnings Claims Provided?

   No

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff:8
Site Selection Assistance?No
Lease Negotiation Assistance?No
Financial Assistance?No
 

Marketing Support:

Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Promotional Items, Radio Ads
Additional Services:Grand Opening, In-house Marketing, Marketing Research, Online Extranet, Press Releases
Other Marketing Support:Email templates and newsletters, CRM tools, event kits, online style guide.
 

On-Going Support:

Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Not Applicable
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 

Training:

1. Southbury CT DPEC Center3 Days (Grad Semester II) and Advanced Training Co
2. Southbury CT DPEC Center5 Days
3. Home-based/Home office6 Weeks +
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:4
Specific Industry Experience:2
Formal Education:2
Psychological Profile:4
Personal Interview(s):4

Minority Representation

Units Owned by Minorities:

African-American:1
Asian-American:2
Hispanic:2
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?Yes, for 10 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   50
U.S.:Yes, All
Canada:No
Overseas:No
 
 
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