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Great Wraps



Great Wraps
4 Executive Park E., # 315
Atlanta, GA 30329
      Top100

Submit an online form to receive information from Great Wraps.
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Business Description

GREAT WRAPS is the #1 Hot Wrapped Sandwich & Grilled Cheesesteak Franchise, and is experiencing rapid growth. That's because we offer a franchise opportunity that is unique and proven, and provides tremendous growth potential. We feature a powerful menu that is fresher and tastier than traditional fast food, and our Great Wraps Spice Bar lets customers custom-flavor their fries. No one else offers this level of choice. Our operation is extremely efficient, and is so simple to learn, you don't even need prior food experience. *Recession Buster: We are offering ALL NEW FRANCHISEES 50% off the franchise fee (now only $11,250) and 3 months NO ROYALTIES for agreements signed April 15th through December 31st, 2010.

Franchisor Background

Year Established:  1978

Franchising Since:  1986

Operating Units:

Franchised Units:

69

98.6%
Company-Owned Units:11.4%
 
Total Operating Units:
70
100.0%
 
Geographic Distribution:
U.S.:70100%In 20 States
Canada:00%In 0 Canadian Provinces
International:00%In 0 Foreign Countries
 
Total:
70
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. Florida8
2. Georgia19
3. Texas8

Registered in Following Registration States: California, Illinois, Maryland, Michigan, New York, Virginia, Washington

Financial Requirements

Investment:
Minimum Net Worth: $250K
Cash Investment:$100K
Total Investment:$225-350K
Average Total Investment:$288K
 
Fees:
Initial Franchise Fee:$22.5K *See special above
Average Franchise Fee:$22K
On-Going Royalty:5.5%
Average Royalty:5%
Advertising Fee:.5%
 
Average Number of Employees: 5 Full-time, 6 Part-time

Space Needs (in square footage): 600-2,000

Preferred Sites: Strip Center, Regional Mall

Other Sites: Airport, University

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:5
General Business Experience:3
Specific Industry Experience:3
Formal Education:3
Psychological Profile:4
Personal Interview(s):4
 
Terms of Contract
 
Term of Initial Contract:15 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?No
Sub-Franchising Contracts?Yes
Franchisees Allowed to Expand Within Territory?Yes
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff: 8
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?Yes, Indirect
 
Marketing Support:
Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:No
Local Advertising:Yes
Marketing Materials:Ad Slicks, Coupons/rebates, Direct Mailers, Radio Ads, Television Ads
Additional Services:Grand Opening, In-house Marketing, Marketing Research, Online Extranet, Press Releases, Sales Strategies
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Not Applicable
 
Training:
1. Atlanta, GA2 Weeks
 
Expansion Plans
 
Projected New Units Over Next 12 months: 15

U.S.:

Yes, NE, SE, SW, MW
Canada:No
Overseas:No
Submit an online form to receive information from Great Wraps.
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