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  Home  >>  Maintenance Services  >>  Plumbing & Electric Services




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Mr. Rooter

Established in 1970, Mr. Rooter is a full-service plumbing and drain cleaning company. Recognized by Entrepreneur magazine among its “Franchise 500” and Franchise Times’ Top 200, Mr. Rooter franchisees provide services to both residential and commercial customers at more than 200 locations in the United States and Canada and approximately 100 locations internationally through master licensees. Mr. Rooter began franchising in 1974 and is a subsidiary of The Dwyer Group, Inc., which also includes Rainbow International, Aire Serv, Mr. Electric, Mr. Appliance and Glass Doctor.

 

Operating Units

12/31/2006

12/31/2007

12/31/2008

Franchised

201

220

242

% Change

--

9.5%

10.0%

Company-Owned

0

0

0

% Change

--

0.0%

0.0%

Total

201

220

242

% Change

--

9.5%

10.0%

Franchised as % of Total

100.00%

100.00%

100.00%

 

Investment Required

The fee for a Mr. Rooter franchise is $24,000 for a territory with population of 100,000. Additional territory may be purchased at a cost of $240 per additional 1,000 people.

 

Mr. Rooter provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.

 

Item

Established Low Range

Established High Range

Franchise Fee

$24,000

$24,000 + $240 per 1,000 additional population over minimum

Vehicle

$2,850

$29.250

Equipment, Supplies and Inventory

$10,000

$30,000

Insurance

$1,200

$2,500

Advertising and Promotional

$6,000

$25,000

Training Expenses

$1,400

$4,000

Deposits, Permits and Licenses

$0

$1,000

Professional Fees

$0

$5,000

Additional Funds (3 months)

$10,000

$30,000

Total Investment (not including real estate)

$55,450

$150,750 + any additional franchise fee

 

On-going Expenses

Mr. Rooter franchisees pay license fees ranging from 4% to 7% of gross sales (except for special rates) and MAP fees equal to 2% of gross sales (except for special rates). License and MAP fees are subject to minimums.

 

What You Get—Training and Support

Franchisees are required to attend an initial training course where they learn to apply financial, marketing, management and specialized customer service strategies. Initial training is divided into two parts: first, franchisees complete one week of classroom training at world headquarters; second, franchisees pay an extended visit to a top Mr. Rooter franchise location and spend time observing and learning the Mr. Rooter system first-hand.

 

The Mr. Rooter team continues to support its franchisees every step of the way. On-going support is provided by Mr. Rooter's world headquarters staff, who have years of experience and superior understanding of the plumbing industry. Each franchisee will be assigned a franchise manager who is only a phone call away and circulates through the franchisee’s area frequently to advise them on franchise growth and progress. Additionally, Mr. Rooter frequently offers on-location site visits and has regional and national meetings to encourage and propel understanding and use of the Mr. Rooter system.

 

Territory

Mr. Rooter grants exclusive territories with a population ranging from approximately 100,000 to 1,500,000 people.