Business Description

Multi-tiered hotel franchise organization, with representation across Canada. 41 PLAZA INN and limited properties comprising good rooms nationwide. Franchise offers marketing, training, advertising, loyalty programs and site selection.

Franchisor Background

Year Established:  1991

Franchising Since:  1992

Operating Units:
Franchised Units:	88	100%
Company-Owned Units:	0	0%
Total Operating Units:	88	100.0%
Geographic Distribution: U.S.: 47 53.4% In 8 States Canada: 41 46.6% In 8 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 88 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. British Columbia	12
2. Ontario	20
3. Quebec	4

Registered in Following Registration States: Alberta

Financial Requirements

Investment:
Minimum Net Worth:	$Varies
Cash Investment:	$1-7MM
Total Investment:	$2-20MM
Average Total Investment:	$11000K
Fees:
Initial Franchise Fee:	$35K
Average Franchise Fee:	$35K
On-Going Royalty:	3%
Average Royalty:	3%
Advertising Fee:	4%

Average Number of Employees: 0.4/Room; 80FT Full-time, 20 Part-time

Space Needs (in square footage):

Preferred Sites: Free-standing Building

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	4
Specific Industry Experience:	1
Formal Education:	5
Psychological Profile:	1
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	5/5/5/5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	Yes
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	15
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	N/A
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Included in Fees
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. On-Site	3-5 Days
Expansion Plans
Projected New Units Over Next 12 months: 8-10 U.S.: No Canada: Yes, All Canada Overseas: No	Request Franchisor Info   Submit an online form to receive information from AFM Hospitality Corporation.