As
the fastest growing Take ‘N’ Bake pizza franchise in the world, Papa Murphy’s presents
a unique opportunity in the restaurant business. Papa Murphy’s pizzas are
handmade with freshly prepared dough and high-quality toppings daily, but unlike
most pizza chains, customers take the unbaked pizza home for a piping hot,
delicious meal at their convenience.Papa
Murphy’s is easier to operate than most chains in the industry and requires
much less space for three reasons: no ovens, no delivery and no dine-in.Eliminating these three things makes Papa
Murphy’s a much more affordable investment than many other comparable
franchises.
Voted
Best Pizza Chain in America 6 times in a row by consumers, Papa Murphy’s is
known for value, as its reduction in overhead leads to savings that can be
passed on to customers.Papa Murphy’s
customers enjoy lower prices with higher quality toppings and a fresh-from-the-oven
taste.Papa Murphy’s pioneered the take
and bake concept, and continues to stay on the cutting edge, constantly testing
new products and exploring new ways to maximize sales for franchise owners.
Operating Units
12/31/2006
12/31/2007
12/31/2008
Franchised
913
981
1,056
%
Change
--
7.4%
7.6%
Company-Owned
50
76
63
%
Change
--
52.0%
-17.1%
Total
963
1,057
1,119
%
Change
--
9.8%
5.9%
Franchised
as % of Total
94.81%
92.81%
94.37%
Investment
Required
The
fee for a Papa Murphy’s franchise is $25,000 with reductions for those who are
purchasing an additional store and/or who have signed an Area Development
Agreement.
Papa
Murphy’s provides the following range of investments required to open your
initial franchise. The range assumes that all items are paid for in cash. To
the extent that you choose to finance any of these expense items, your front-end
investment could be substantially reduced.
Additional
Funds, Working Capital, Miscellaneous Expenses (3 months)
$10,000
$20,000
Total
Investment
$171,655
$353,225
On-going
Expenses
Papa
Murphy’s franchisees pay royalty fees equal to 5% of weekly net sales,
advertising fees equal to a maximum of 2% of weekly net sales, and required local/regional
co-op advertising and promotion expenditures equal to the greater of 5% of net
sales or $500 for each four-week period.
What You Get—Training
and Support
Initial
training includes a weeklong class at corporate headquarters in Vancouver, WA
and extensive in-store training at a certified store.Hands-on training covers all aspects of
working in a Papa Murphy’s store, including supervising a crew and
administrative functions.The franchisee
is also instructed in understanding employer-employee relationships,
recruitment, retention, selection, weekly sales reports and marketing.A detailed food sanitation course is
included.
Papa
Murphy’s assists the franchisee in site selection and lease negotiation.A franchise consultant visits the franchise
site during the construction process to ensure that it is completed on time, on
budget and built to specifications. After the store opens, Papa Murphy’s
continues to support franchisees through weekly phone contact, regularly
scheduled store visits, sales tracking and regular newsletters.
Papa
Murphy’s marketing department provides assistance in every aspect of franchise
marketing to build brand awareness and retail sales.Marketing materials available to the
franchisee include radio and television commercials, print and point-of-sale
materials, online templates and graphic support.
Territory
Papa
Murphy’s does not grant exclusive territories.
