UNDERSTANDING AN OFFERING CIRCULAR & NEGOTIATING A FRANCHISE AGREEMENT, Kanouse, 1995. 159 pp. $21.95. Item # 19.

Allows you to better understand and evaluate the information in the franchisor's Uniform Franchise Offering Circular (UFOC). Discusses 62 legal and business issues which should be "negotiated" in a franchise agreement to make it fairer from a franchisee's standpoint. With an understanding of the key underlying issues, you will be better able to communicate with your own franchise attorney.