Ben & Jerry's
Ben & Jerry's
30 Community Dr.
South Burlington, VT 05403-6809
800#:
Tel: (802) 846-1500
Fax: (802) 846-1538
E-Mail: [email protected]
Web Site: www.benjerry.com
Contact: Mr. Chuck Jones, Global Franchise Sales Manager
BEN & JERRY'S was started in 1978 in a renovated gas station in Burlington, VT, by childhood friends Ben Cohen and Jerry Greenfield. They soon became popular for their funky, chunky flavors, made from fresh Vermont milk and cream. The scoop shops feature a fun environment with a varied menu including cakes, gifts, baked goods and coffee drinks created from ice cream, frozen yogurt and sorbet flavors. Community involvement is an important element in being a successful BEN & JERRY'S franchisee.
Franchisor Background
Established: 1978
First Franchise: 1981
Franchise Units: 550
Company-Owned Units: 11
Total Units: 561
Distribution:
U.S. -- 441;
Canada -- 9;
International -- 111
-North America -- Operations in 31 States, 2 Provinces
-States/Provinces with Greatest Density: 46 in CA, 18 in NY, 14 in FL
Projected New Units Over Next 12 months: 75
Franchisee Qualifications: 5, 4, 5, 3, 4, 5
(Click here for an explanation)
Registered in Following Registration States: CA,FL,IL,IN,MD,MI,MN,NY,OR,RI,VA,WA (Click here for an explanation)
Average Number of Employees: 2 FT, 10 PT (FT = Full Time, PT = Part Time)
Space Needs: 1,200 Avg. SF; FS, SF, SC, RM, KI
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $86K+
Total Investment: $123.5-286K
Average Total Investment: $250.0K
Minimum Net Worth: $200K
Fees:
-Franchise: $30K
-Average Franchise Fee: $30.0K
-Royalty: 1.5%
-Average Royalty: 1.5%
-Advertising: 4%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 10/10
Passive Ownership: Not Allowed
Area Development Agreements: Yes
Sub-Franchising Contracts: No
Expand In Territory: No
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Financial Assistance: No
Cooperative Advertising: Yes
International Franchise Association: IFA MEMBER
Canadian Franchise Association:
Franchisee Association / Member: Yes
Size Of Corporate Staff: 20
On-Going Support: C,D,E,F,G,H,I (Click here for an explanation)
Training: 10 Days in VT.
Franchisor's Specific Expansion Plans
U.S.: Various Markets
Canada: No
Overseas: Call International Division
Note: NR = No Response by Franchisor.
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