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Better Back Store, The

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Better Back Store, The
9272 Badlick Rd.
Newington, VA 22709
800#: (888) 469-2225
Tel: (703) 339-1300
Fax: (703) 339-0671
E-Mail:
Web Site: www.betterback.com
Contact: Mr. Cliff Levin, Vice President


THE BETTER BACK STORE is a retail business specializing in back care products for those in pain, as well as those interested in preventive care. Choose from over 600 items ranging from less than $5 to over $3,000. There are products for home, travel, leisure and work. Ergonomic office chairs and related ergonomic aids, recliners, car seat support cushions, back braces, sleeping pillows and mattresses, massage chairs, magnetic therapy products and hand-held and acupressure tools and much more!!!




Franchisor Background


Established: 1981
First Franchise: 1993
Franchise Units: 15
Company-Owned Units:
Total Units: 15

Distribution:
U.S. -- 15; Canada -- 0; International -- 0
�North America -- Operations in NR
�States/Provinces with Greatest Density: 5 in CO

Projected New Units Over Next 12 months:20
Franchisee Qualifications:3, 4, 5, 3, 5, 5
(Click here for an explanation)

Registered in Following Registration States: All Except WA
Average Number of Employees: 2 FT, 1 PT (FT = Full Time, PT = Part Time)
Space Needs: 2,000 SF; SF, SC (Click here for abbreviations)
Encourage Conversion: N/A


Financial Requirements

Cash Investment: $35-60K
Total Investment: $139.5-231.5K
Average Total Investment: $185.5K
Minimum Net Worth: $50K

Fees
�Franchise: $22K;
�Average Franchise Fee: $22.0K
�Royalty: 5%/$9K/Yr.
�Average Royalty: 5.0%
�Advertising: 1%

Provide Earning Claim Statement: No


Terms of Contract

Term of Contract (Years): 10/10
Passive Ownership: Discouraged
Area Development Agreements: Yes/Varies
Sub-Franchising Contracts: No
Expand In Territory: Yes


Franchisor Support and Training Provided

Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Financial Assistance: No
Cooperative Advertising: N/A
Franchisee Association / Member: No
Size Of Corporate Staff: 5
On-Going Support: D,E,G,h (Click here for an explanation)
Training: 40 Hours Denver, CO; 40 Hours Your Site.


Franchisor's Specific Expansion Plans

U.S.: All Except MT,ND,SD,WA
Canada: All Canada
Overseas: No

Note: NR = No Response by Franchisor.
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