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Friendly's Restaurants
1855 Boston Rd.
Wilbraham, MA 01095
800#: (800) 576-8088
Tel: (413) 543-2400
Fax: (413) 543-2820
E-Mail: [email protected]
Web Site: www.friendlys.com
Contact: Ms. Laurel Adams, Manager Franchise Development
FRIENDLY'S is a full-service restaurant chain with ice cream a key point of difference. FRIENDLY'S has enjoyed 9 quarters of comparable store sales increases. The franchisee will receive support, including training, marketing, site selection, store openings and on-going operational assistance.
Franchisor Background
Established: 1935
First Franchise: 1997
Franchise Units: 156
Company-Owned Units: 383
Total Units: 539
Distribution:
U.S. -- 539;
Canada -- 0;
International -- 0
�North America -- Operations in 16 States
�States/Provinces with Greatest Density: 122 in MA, 114 in NY, 45 CT
Projected New Units Over Next 12 months:10
Franchisee Qualifications:, , , , ,
(Click here for an explanation)
Registered in Following Registration States: FL,IL,IN,MD,NY,RI,VA
Average Number of Employees: 40 FT, 35 PT (FT = Full Time, PT = Part Time)
Space Needs: 4,100-5,000 SF; FS
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $400-500K
Total Investment: $630K-1.9MM
Average Total Investment: $1,265.0K
Minimum Net Worth: $1.5MM-650Liq
Fees
�Franchise: $30-35K;
�Average Franchise Fee: $35.0K
�Royalty: 4%
�Average Royalty: 4.0%
�Advertising: 3%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 20/10-20
Passive Ownership: Allowed
Area Development Agreements: Yes
Sub-Franchising Contracts: No
Expand In Territory: Yes
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Financial Assistance: No
Cooperative Advertising: No
Franchisee Association / Member: No
Size Of Corporate Staff: 400
On-Going Support: A,b,C,d,E,F,G,h (Click here for an explanation)
Training: 12 Weeks at the Corporate Training Center and in Individual Training Units.
Franchisor's Specific Expansion Plans
U.S.: SE, NE, Mid-Atlantic
Canada: No
Overseas: No
Note: NR = No Response by Franchisor.
Click here for a sample questionnaire.
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