Great American Cookies
Great American Cookies
2855 E. Cottonwood Pkwy., # 400
Salt Lake City, UT 84121-7037
800#: (800) 343-5377
Tel: (801) 736-5600
Fax: (801) 736-5936
E-Mail: [email protected]
Web Site: www.mrsfieldsfranchise.com
Contact: Ms. Dara Dejbakhsh, EVP Operations/Development
'Share the Fun of Cookies.' Established cookie concept with a great old family recipe, attractive retail price point, unique cookie cake program, available in store formats for traditional and non-traditional venues.
Franchisor Background
Established: 1977
First Franchise: 1977
Franchise Units: 232
Company-Owned Units: 49
Total Units: 281
Distribution:
U.S. -- 280;
Canada -- 0;
International -- 1
-North America -- Operations in 34 States
-States/Provinces with Greatest Density: 53 in TX, 25 in GA, 24 in FL
Projected New Units Over Next 12 months: 7
Franchisee Qualifications: 5, 3, 1, 1, 3, 5
(Click here for an explanation)
Registered in Following Registration States: All States Except VA (Click here for an explanation)
Average Number of Employees: 3 FT, 2 PT (FT = Full Time, PT = Part Time)
Space Needs: 200-1,000 SF; NR
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $122-493K
Total Investment: $116.5-274K
Average Total Investment: $195.3K
Minimum Net Worth: $150K/75K LIQ
Fees:
-Franchise: $30K
-Average Franchise Fee: $30.0K
-Royalty: 6%
-Average Royalty: 6.0%
-Advertising: 1%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): W/ Lease
Passive Ownership: Discouraged
Area Development Agreements: No
Sub-Franchising Contracts: No
Expand In Territory: Yes
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Financial Assistance: No
Cooperative Advertising: No
International Franchise Association: IFA MEMBER
Canadian Franchise Association:
Franchisee Association / Member: Yes
Size Of Corporate Staff: 100+
On-Going Support: B,C,D,E,G,H,I (Click here for an explanation)
Training: In Salt Lake City, Utah.
Franchisor's Specific Expansion Plans
U.S.: All United States
Canada: No
Overseas: NR
Note: NR = No Response by Franchisor.
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