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Great American Cookies
2855 E. Cottonwood Pkwy., # 400
Salt Lake City, UT 84121-7037
800#: (800) 348-6311
Tel: (801) 736-5600
Fax: (801) 736-5936
E-Mail: [email protected]
Web Site: www.mrsfieldsfranchise.com
Contact: Mr. Scott Moffitt, SVP Franchising
'Share the Fun of Cookies.' Established cookie concept with a great old family recipe, attractive retail price point, unique cookie cake program, available in combination store formats for traditional and non-traditional venues.
Franchisor Background
Established: 1977
First Franchise: 1977
Franchise Units: 223
Company-Owned Units: 62
Total Units: 285
Distribution:
U.S. -- 380;
Canada -- 0;
International -- 0
�North America -- Operations in 39 States
�States/Provinces with Greatest Density: 47 in TX, 24 in GA, 24 in FL
Projected New Units Over Next 12 months:23
Franchisee Qualifications:5, 3, 1, 1, 3, 5
(Click here for an explanation)
Registered in Following Registration States: All States
Average Number of Employees: Varies (FT = Full Time, PT = Part Time)
Space Needs: 625 SF; RM
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $122-493K
Total Investment: $121-631K
Average Total Investment: $376.0K
Minimum Net Worth: $75-150K
Fees
�Franchise: $30K;
�Average Franchise Fee: $30.0K
�Royalty: 7%
�Average Royalty: 7.0%
�Advertising: N/A
Provide Earning Claim Statement: No
Terms of Contract
Term of Contract (Years): NR
Passive Ownership: Allowed
Area Development Agreements: No
Sub-Franchising Contracts: No
Expand In Territory: Yes
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Financial Assistance: No
Cooperative Advertising: N/A
Franchisee Association / Member: Yes
Size Of Corporate Staff: 65
On-Going Support: B,C,D,E,G,H,I (Click here for an explanation)
Training: 6 Days Atlanta, GA.
Franchisor's Specific Expansion Plans
U.S.: All United States
Canada: No
Overseas: No
Note: NR = No Response by Franchisor.
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