Merlin's Franchising
Merlin's Franchising
1 N. River Ln., # 206
Geneva, IL 60134-2267
800#: (800) 652-9900 + 124
Tel: (630) 208-9900
Fax: (630) 208-8601
E-Mail: [email protected]
Web Site: www.merlins.com
Contact: Mr. Mark M. Hameister, Director Franchise Development
MERLIN is an upscale automotive service chain with one of the highest average sales per shop statistics in the industry. MERLIN specializes in brakes, exhaust, suspension, oil/lubrication, air conditioning, tires and related services. Marketing is based on long-term employee and customer relationships. Candidates must have significant management and sales/customer service experience. Automotive experience is helpful. Special equity assistance is available to candidates with significant auto experience.
Franchisor Background
Established: 1975
First Franchise: 1975
Franchise Units: 66
Company-Owned Units: 4
Total Units: 70
Distribution:
U.S. -- 70;
Canada -- 0;
International -- 0
-North America -- Operations in 6 States
-States/Provinces with Greatest Density: 50 in IL, 7 in TX, 5 in GA
Projected New Units Over Next 12 months: 6
Franchisee Qualifications: 3, 5, 4, 3, 4, 5
(Click here for an explanation)
Registered in Following Registration States: IL,IN,MI,WI (Click here for an explanation)
Average Number of Employees: 3-4 FT, 1 PT (FT = Full Time, PT = Part Time)
Space Needs: 3,850 SF; FS, SC, RM, Other Center
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $20-50K
Total Investment: $185-210K
Average Total Investment: $197.5K
Minimum Net Worth: $75K
Fees:
-Franchise: $26-30K
-Average Franchise Fee: $28.0K
-Royalty: 4.9-6.9%
-Average Royalty: 5.9%
-Advertising: 5%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 20/20
Passive Ownership: Not Allowed
Area Development Agreements: No
Sub-Franchising Contracts: No
Expand In Territory: Yes
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Financial Assistance: Yes(I)
Cooperative Advertising: Yes
International Franchise Association: IFA MEMBER
Canadian Franchise Association:
Franchisee Association / Member: No
Size Of Corporate Staff: 20
On-Going Support: B,C,D,E,F,G,H,I (Click here for an explanation)
Training: 6 Weeks Corporate Headquarters; in Shop as Needed.
Franchisor's Specific Expansion Plans
U.S.: IL, MI, GA, TX, WI, IN
Canada: No
Overseas: No
Note: NR = No Response by Franchisor.
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