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Microtel Inns & Suites
13 Corporate Sq., # 250
Atlanta, GA 30329-1906
800#:
Tel: (404) 235-7412
Fax: (404) 235-7460
E-Mail: [email protected]
Web Site: www.microtelinn.com
Contact: Mr. Mike Muir, SVP Sales/Develop.
MICROTEL INNS & SUITES is one of the fastest-growing, all-new construction budget hotel franchise brands in the economy/budget segment and has established a reputation for customer satisfaction in the minds of travel consumers around the country. MICROTEL is the proven leader in the economy/budget hotel market. Our concept involves offering the traveling public a high-quality product at a value rate while keeping operating and development costs to a minimum. All MICROTEL INNS are 100% new construction.
Franchisor Background
Established: 1995
First Franchise: 1995
Franchise Units: 260
Company-Owned Units: 0
Total Units: 260
Distribution:
U.S. -- 250;
Canada -- 0;
International -- 10
-North America -- Operations in 38 States
-States/Provinces with Greatest Density: 26 in NC, 20 in TX, 19 in GA
Projected New Units Over Next 12 months: 35
Franchisee Qualifications: 3, 4, 4, 2, 2, 3
(Click here for an explanation)
Registered in Following Registration States: All States (Click here for an explanation)
Average Number of Employees: 11 FT (FT = Full Time, PT = Part Time)
Space Needs: NR SF; FS
(Click here for abbreviations)
Encourage Conversion: No
Financial Requirements
Cash Investment: $400K-1MM
Total Investment: $2.8-5.6MM
Average Total Investment: $4,200.0K
Minimum Net Worth: $NA
Fees:
-Franchise: $35K
-Average Franchise Fee: $35.0K
-Royalty: 4,5,6%
-Average Royalty: 5.0%
-Advertising: 3,2.5,2%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 20/10
Passive Ownership: Allowed
Area Development Agreements: No
Sub-Franchising Contracts: No
Expand In Territory: Yes
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Financial Assistance: Yes(I)
Cooperative Advertising: Yes
International Franchise Association: IFA MEMBER
Canadian Franchise Association:
Franchisee Association / Member: Yes
Size Of Corporate Staff: 96
On-Going Support: C,D,E,G,h,I (Click here for an explanation)
Training: 4 Weeks Mana./Staff On-Site; 1 Week Classroom Atlanta, GA; 3 Day Reservation Marion, IL.
Franchisor's Specific Expansion Plans
U.S.: All United States
Canada: All Canada
Overseas: Europe, South America
Note: NR = No Response by Franchisor.
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