Business Description

High-tech office coffee service, using a patented single-cup coffeemaker. FILTERFRESH brews coffee by-the-cup from fresh-ground coffee in seconds. Choice exclusive territories are available as a franchise or joint-venture with corporate. The FILTERFRESH franchise provides access to patented equipment, detailed training in sales and service, on-going support and supply services.

Franchisor Background

Year Established:  1986

Franchising Since:  1987

Operating Units:
Franchised Units:	60	85.7%
Company-Owned Units:	10	14.3%
Total Operating Units:	70	100.0%
Geographic Distribution: U.S.: 69 98.6% In 25 States Canada: 0 0% In 0 Canadian Provinces International: 1 1.4% In 0 Foreign Countries   Total: 70 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. California	3
2. New Jersey	6
3. New York	8

Registered in Following Registration States: California, Florida, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, Oregon, Rhode Island, Virginia, Washington

Financial Requirements

Investment:
Minimum Net Worth:	$500K
Cash Investment:	$150-500K
Total Investment:	$50-500K
Average Total Investment:	$275K
Fees:
Initial Franchise Fee:	$24.5K
Average Franchise Fee:	$24K
On-Going Royalty:	5%
Average Royalty:	5%
Advertising Fee:	2%

Average Number of Employees: 4 Full-time, 2 Part-time

Space Needs (in square footage): 1,500

Preferred Sites:

Other Sites: Warehouse

Encourage Conversions? Not Applicable

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	5
Specific Industry Experience:	2
Formal Education:	3
Psychological Profile:	4
Personal Interview(s):	4
Terms of Contract
Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	30
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	No
Financial Assistance?	Yes, Direct
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Included in Fees
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Montreal, PQ	1 Week
2. On-Site	2 Weeks
3. Westwood, MA	1 Week
Expansion Plans
Projected New Units Over Next 12 months: 4 U.S.: Yes, All United States Canada: No Overseas: Yes, All Countries	Request Franchisor Info   Submit an online form to receive information from Filterfresh.