Hardee's

  • Hardee's Food Systems, Inc.
  • CKR
100 N. Broadway, # 1200
St. Louis, MO 63102
  • (866) 253-7655 / (720) 283-1694
  • (714) 780-6351 (Fax)

The Hardee's brand is one of America's Premier Burger Brands and is the Home of the Thickburger. Established in 1961, Hardee's operates or franchises over 1,900 quick service restaurants in 30 U.S. states and 9 countries. The Hardee's menu consists of charbroiled "Made-to-order" Thickburgers™, Made from Scratch biscuits. Hand-Scooped Shakes and Malts™, and a distinctive variety of charbroiled and crispy chicken sandwiches.

Franchisor Background

Year Established: 1961

Franchising Since: 1961

Operating Units

Franchised Units 1,448 75.5%
Company-Owned Units 469 24.5%
Total Operating Units 1,917 100%

Geographic Distribution

USA 1,710 89.6% In 30 States
Canada 0 0.0% In 0 Provinces
International 198 10.4% In 9 Foreign Countries
Total 1,908 100%

Multi-Unit Operators

Multi-Unit Operators N/A
Franchises Owned by Multi-Unit Operators N/A

North American Unit Density

Density Units
North Carolina 235
Virginia 183
Tennessee 151

Registered in the following Registration States

Florida, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia

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Support and Training

General Information

IFA Member Yes
CFA Member No
Franchisee Association? No
Size of Corporate Staff 300
Site Selection
Assistance
Yes
Lease Negotiation Assistance No
Financial Assistance No

Marketing Support

Co-Op Advertising Yes
National Advertising Yes
Regional Advertising Yes
Local Advertising Yes
Additional Services: Marketing Research, Sales Strategies
Other Marketing Support Brand image, positioning, strategy management

Ongoing Support

Central Data Processing N/A
Central Purchasing N/A
Field Operation Evaluation Included
Field Training Included
Initial Store Opening Included
Inventory Control Included
Franchisee Newsletter Included
Regional or National Meetings Included
800 Telephone Hotline Included

Training

Training 12 Weeks
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Financial Requirements

Investment

Minimum Net Worth $1MM
Cash Investment $300K
Total Investment $1.1-1.5MM
Average Total Investment $1.3MM

Fees

Initial Franchise Fee $35K
Average Franchise Fee $35K
On-Going Royalty 4%
Average Royalty 4%
Advertising Fee 5% Min.

Site Information and Requirements

Average Number of Full-Time Employees 15
Average Number of Part-Time Employees N/A
Space Needs (in square feet) 2,447
Preferred Site Types Free Standing Building, Strip Center, Regional Mall
Other Site Types Allowed University
Encourages Conversions Yes
Item 19 (Earnings Claim) Provided? No
Listed in the SBA Registry? No
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Franchisee Qualifications

Financial Net Worth 4
General Business Experience 4
Specific Industry Experience 4
Formal Education 2
Psychological Profile 2
Personal Interviews 5
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Terms of Contract

Term of Initial Contract 20
Term of Renewal Period 5
Passive Ownership? Allowed
Area Development
Agreements?
No
Sub-Franchisor
Contracts?
No
Franchisees Allowed to Expand Within Territory? Yes
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Expansion Plans

USA Yes, Midwest, East
Canada No
Overseas Yes
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Request Information for Hardee's

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