Bond’s Franchise Guide
THE DEFINITIVE ANNUAL DIRECTORY OF NEARLY 900 FRANCHISES

Bond’s Franchise Guide (20 Editions published to date), considered by many to be the “bible of the franchising industry,” provides detailed profiles of approximately 900 North American franchisors, as well as leading franchise consultants, attorneys and service providers. The Guide is the only franchise directory marketed in the book section, rather than the magazine and periodical section, of major bookstores. We anticipate 10,000 - 12,000 copies of The Guide will be sold through bookstores, library sales, franchise shows, online bookstores (20 major franchise websites will promote the book), outplacement firms and direct mail.

LISTING INCLUDES:
• Your detailed company profile in the upcoming Edition of Bond’s Franchise Guide
• Your black/white company logo in the Guide
• A complimentary copy of the Guide (retail $34.95) upon publication

KEY FEATURES	ESTIMATED READERSHIP	REVIEWS
• Nearly 900 franchisor profiles ~ 750 American franchisors ~ 100 Canadian franchisors • Profiles of franchise consultants, attorneys and service providers • 29 distinct industry types • Detailed statistics by industry type • Direct comparability between franchise listings • All new data every edition • 448 pages	Average Household Income: $85,000 Liquid Capital Available to Invest: $400,000 Investment Timeframe: 86% Plan to Invest Within 2 Years Education: - College Graduate: 79% -Advanced Degree: 18% Age: -18-25: 4% -26-35: 12% -36-45: 41% -46-55: 32% -56+: 11% Gender: -Male: 65% -Female: 35%	“This first-step resource should guide budding franchisees directly to the company of their dreams. An important book. Highly recommended.” — Library Journal “The most comprehensive volume for potential franchise investors on the market.” — The Book Reader “As a reference source, Bond’s book is exceptional. For those individuals contemplating a franchise purchase, it should be mandatory reading. Recommended for all library business collections.” — Reference Book Review