Business Description

Provides hands-on science experiences that go right into the classroom. We provide in-school field trips. We also provide fun, science-oriented birthday parties.

Franchisor Background

Year Established:  1992

Franchising Since:  1994

Operating Units:
Franchised Units:	88	97.8%
Company-Owned Units:	2	2.2%
Total Operating Units:	90	100.0%
Geographic Distribution: U.S.: 89 98.9% In 12 States Canada: 0 0% In 0 Canadian Provinces International: 1 1.1% In 0 Foreign Countries   Total: 90 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Florida	5
2. Illinois	2
3. New Jersey	2

Registered in Following Registration States: California, Florida, Illinois, New York, Virginia, Wisconsin

Financial Requirements

Investment:
Minimum Net Worth:	$
Cash Investment:	$5-8K
Total Investment:	$28-42K
Average Total Investment:	$35K
Fees:
Initial Franchise Fee:	$20-35K
Average Franchise Fee:	$28K
On-Going Royalty:	7%
Average Royalty:	7%
Advertising Fee:	0%

Average Number of Employees: 2-3 Full-time, 0 Part-time

Space Needs (in square footage):

Preferred Sites: Home-based

Other Sites:

Encourage Conversions? Not Applicable

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	5
Specific Industry Experience:	3
Formal Education:	5
Psychological Profile:	3
Personal Interview(s):	3
Terms of Contract
Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	No
Sub-Franchising Contracts?	Yes
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	6
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Not Applicable
Financial Assistance?	Yes, Direct
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Not Applicable
Field Training:	Included in Fees
Initial Store Opening:	Not Applicable
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. National Programming Offices	5 Full Days
Expansion Plans
Projected New Units Over Next 12 months:	8-10
U.S.:	Yes, All United States, Global
Canada:	Yes, All Canada
Overseas:	Yes, Europe, Asia, Pacific Region