Business Description

The HONEYBAKED HAM CO. & CAFE is a truly exciting franchise opportunity with 50 years of experience building a strong brand. We are the original (and the world's largest) specialty retailer of high quality spiral-sliced glazed hams, turkeys and other special occasion center-of-the-table products complemented by a full service cafe.

Franchisor Background

Year Established:  1957

Franchising Since:  1998

Operating Units:
Franchised Units:	100	26.3%
Company-Owned Units:	280	73.7%
Total Operating Units:	380	100.0%
Geographic Distribution: U.S.: 380 100% In 39 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 380 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. California	46
2. Florida	43
3. Georgia	37

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$350K
Cash Investment:	$75-100K
Total Investment:	$266.5-389K
Average Total Investment:	$328K
Fees:
Initial Franchise Fee:	$30K
Average Franchise Fee:	$30K
On-Going Royalty:	5-6%
Average Royalty:	5%
Advertising Fee:	2%

Average Number of Employees: 1 Full-time, 7 Part-time

Space Needs (in square footage): 2,000

Preferred Sites: Strip Center

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	3
Specific Industry Experience:	4
Formal Education:	3
Psychological Profile:	2
Personal Interview(s):	4
Terms of Contract
Term of Initial Contract:	7 Year(s)
Term of Renewal Period:	7 Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	Yes, for 2 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	110
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	At Additional Cost
800 Telephone Hotline:	Included in Fees
Training:
1. Atlanta, GA	2 Weeks
2. Franchise's Location	1 Week
Expansion Plans
Projected New Units Over Next 12 months:	NR
U.S.:	Yes, 25 states
Canada:	No
Overseas:	No